Wella Color Charm 5WG Lightest Warm Gold Brown 2 oz 31730 Demi-Permanent creates a shiny, healthy looking hair color with less damage. Featuring Shea Butter, the formula is gentler on all hair textures* and free of animal derived ingredients, ammonia, gluten, parabens, and phthalates. Safe, quick, and easy to apply, Wella colorcharm Demi-Permanent Color is perfect for in-between salon visits. Now you can blend grays, gloss, tone, refresh, or enhance your color on your own terms. Results last up to 24 washes, depending on the hair type.
ColorCharm is a color-coded packaging for at-a-glance navigation and selection, finding your ideal shade has never been easier. From vibrant, commanding reds and violets to flawlessly toned blondes and gorgeous brunettes, we’ve got your perfect shade. Love your current color but want to make it shine? Our Clear shade adds eye-catching gloss to any color. Create With Confidence, Wella Color Charm Clear Gloss gives you the color to be a boss in gloss. Nothing boosts confidence like finding that perfect shade and stepping out with rich, glossy hair.
What makes ColorCharm special?
- Free of ammonia, gluten, parabens, phthalates and animal-derived ingredients
- Lasts up to 24 washes** (**depending on hair type)
- Gentler on all hair textures* (*vs. permanent color)
- Shiny, healty-looking color with less damage
- Gloss, tone, refresh or enhance your color
- Enriched with Shea Butter
- Blends grays
