OPI Gelcolor Shine Bright 19Pcs Chipboard Display HP M22

OPI Gelcolor Shine Bright 19Pcs Chipboard Display HP M22

Shine Bright by OPI is the global initiative driving consumers and professionals alike to add a little glitz to their glam for Holiday 2020 by introducing 12 new limited edition shades and 3 unique glitters matched in GelColor, Infinite Shine and Nail Lacquer franchises.

SHINE ON

• Be jeweled… From bold to sophisticated embellishments – crystals & jewels take center stage for the holidays

NO SUCH THING AS TOO MUCH BLING

• Glitter and bling is appearing everywhere – especially during the holidays – from nails, eye shadows, lips to even brows
• During the festive holiday season, nails become the prime spot for expressing the celebratory mood
• Nail fans on social are excited to showcase the wonders of glittery nails via the Kira Kira app, which makes them sparkle even more

NAIL ART

• In 2018, 73% of nail technicians reported spending at least $100/month on nail art necessities
• Most of the nail art done in the salon (95%) includes embellishments – defined as glitter, jewels, studs and charms

BEST IN CLASS WINNER

• Swarovski, especially the Crystal Pixies, constantly win year over year for the best embellishments for nail art.